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Sunday, September 24, 2017
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Always Be Closing – How to Empower your Self-Storage Managers to Close the Sale
You’ve done everything you can to get your storage facility in peak condition. It’s impeccably clean, the security systems are in place and functional, and your marketing, online and otherwise, is up and running.
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| Categories: Marketing, Operations | Tags: Managers, Empowerment, Sales, Customer Service | View Count: (86)
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Mentorship in the Self Storage Industry

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Mentorship in the Self Storage Industry
During the course of my life, I’ve had many mentors and most of them didn’t even know it. They were businessmen and women whose leadership style struck a chord with me. Inspirational figures who achieved in the areas where I wanted to find success. Over time, some of them became close friends. All of them helped me greatly.
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| Categories: Operations | Tags: Mentorship, Employee, Mentor | View Count: (406)
The New I-9 Form Goes into Effect September 19
Employers must begin using the revised I-9 form for new hires no later than September 19, 2017. Employer must ensure that every new hire executes an I-9 within the first 3 days of employment and must retain the form for at least three years from the hiring date or one year after the last day of employment, whichever occurs later.
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| Categories: Legal, Operations | Tags: Employment | View Count: (95)
Video Marketing Basics For The Self Storage Industry
With over 100 hours of video uploaded very minute, 1 billion unique monthly visitors, and 6 billion hours of video viewed every month, YouTube is the second largest search engine behind Google.
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| Categories: Marketing, Operations | Tags: Video, Video Marketing, Drone, Branding | View Count: (494)
The Risks of Cyber Liability in the Self Storage Industry
Certainly, the self storage industry has benefited from adding computers and the internet to their business operations over the last twenty years. The ability to store and transmit data about self storage tenants, the ease of managing financial transactions and the use of social media to engage greater marketing have certainly affected how facility operators conduct their business and have enhanced their bottom line profitability.
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| Categories: Legal, Insurance, Operations | Tags: Cyber Security, Computers, Networks | View Count: (340)
Is Automation Right for Your Self Storage Facility?
In this tough economic climate, automated and high-tech facilities are gaining ground on traditional mom and pop operations. Storage customers expect self-service convenience, climate controlled units, and a fortress protecting their items from the dangers of the outside world. But those amenities don’t come cheap: automated facility owners can charge a premium rate for ultra-modern storage technology and high-security upgrades.
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| Categories: Operations, Vendor Spotlight | Tags: Automation | View Count: (538)
Meal Breaks: Washington Supreme Court Places New Burden on Employers
Not all states require that employees who work more than a set number of hours to be given an unpaid meal break. In states that do require meal breaks litigation against employers is common.
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| Categories: Legal, Operations, Legislative / Regulatory | Tags: Meal Breaks, Breaks, Washington | View Count: (216)
Identifying and Working with Managed Facilities
I recently spoke with John Eisenbarth, the Vice President of Operations for West Coast Self-Storage in Mill Creek, Washington, to get his take on how West Coast goes about finding the right types of storage properties to manage.
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| Categories: Operations | Tags: Third Party Management, Management, Operations | View Count: (610)
Smaller Self Storage Operators: Leveraging A Vertical Strategy As Your Marketing and Operations Differentiator
In the self storage industry, it is estimated that approximately 12% of facilities are owned by publicly-traded REITs. The other 88% of facilities are mostly owned by small and mid-sized operators.
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| Categories: Marketing, Operations | Tags: Marketing, Operations, Customer Service | View Count: (780)
The Five Types of Relationships That Made Me Successful in Self Storage
When I walked into the fall Self Storage Association (SSA) trade show in Las Vegas in 1996, I wasn’t an owner yet. I was a broker with an interest in self storage. The atmosphere was electric.
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| Categories: Marketing, Operations, Self Storage Vendors | Tags: Operations, Association, Vendor Partners, REIT, Public Companies, Small Operators, Large Operators | View Count: (834)
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