SSA Blog

©2024 by the Self Storage Association (SSA). SSA and SSA Magazine are trademarks of the Self Storage Association, Inc. Opinions expressed by authors and other contributors do not necessarily reflect those of the SSA, publisher or editors, nor do they represent the policy or positions of the SSA. Information contained within articles should not be construed as the primary basis for legal or investment decisions.

Archive by author: Melissa StilesReturn

Melissa is responsible for the direction of marketing for Storage Asset Management, Inc (SAM) and its managed self-storage facilities. This includes the development and execution of local marketing plans, digital marketing, social media, press releases, advertising, seminars, public relations, electronic mailing campaigns, and overseeing special events. Melissa holds a B.A. degree in Business Administration with concentrations in International and Marketing with minor in Spanish and Economics from Lycoming College and is working towards her MBA at Elizabethtown College.

Five Ways to Attract New Tenants

Melissa Stiles posted on 11/13/2018 3:03:00 PM

Today’s storage market is a highly competitive environment and getting tenants into your facility can be challenging. When large operators enter your market, competing with them may seem impossible. However, you do need a large marketing budget to be successful.

| Categories: Marketing, Operations | View Count: (3802)

Is Your Online Presence Getting You Rentals? The Digital Space Simplified

Melissa Stiles posted on 6/11/2018 10:18:00 PM

With over 200 million Google searches for storage per year, how your storage facility shows up online is now more important than ever. Customers need to be able to find your storage facility in their search and land on an attractive, effective website.

| Categories: Marketing, Operations | View Count: (2645)

Turning Leads Into Leases With a Connected Experience

Melissa Stiles posted on 12/14/2017 3:42:00 PM

When is the last time you ventured into a store or restaurant without looking at their website, pictures and reviews first? Chances are you probably viewed the place online first and then made a decision about visiting the business.

| Categories: Marketing, Operations | View Count: (3753)

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About SSA

The Self Storage Association (SSA) is a not-for-profit tax-exempt organization formed in 1975 under Section 501-c-6 of the Internal Revenue Code. For over 40 years, the Association has served as the official trade organization and voice of the U.S. and international self storage industry.