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Wednesday, November 13, 2019
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SSA Blog

©2019 by the Self Storage Association (SSA). SSA and SSA Magazine are trademarks of the Self Storage Association, Inc. Opinions expressed by authors and other contributors do not necessarily reflect those of the SSA, publisher or editors, nor do they represent the policy or positions of the SSA. Information contained within articles should not be construed as the primary basis for legal or investment decisions.

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How Can I Reduce My Income Tax Liability To Acquire 33 Percent More Real Estate?
Engineering-based cost segregation is a tax process that enables commercial property owners to re-classify approximately 30-45% of their buildings from real property to personal property.
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| Categories: Operations, Legislative / Regulatory, Construction | View Count: (250)
23

How to Create a Lead Generating Website

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How to Create a Lead Generating Website
Having a responsive website that is up to date, fast and offers a user-friendly experience are no longer the only requirements that drive website traffic in today’s online world.
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| Categories: Marketing, Operations | View Count: (269)
18

Extra Space leads on sustainability

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Extra Space leads on sustainability
On a recent September weekday, nearly 100 employees from Extra Space Storage’s Utah headquarters planted 25 trees on an unshaded field at a nearby park.The outing – part of a partnership with the Arbor Day Foundation – generated excitement and company pride among employees but also points to a broader effort by the company to seek triple bottom line benefits.“A lot of the sustainability efforts we have done to date have been easy decisions to us because they are at the in...
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| Categories: Marketing, Operations | View Count: (341)
Employee vs. Independent Contractor: Which Worker Classification is Proper
The Department of Labor (DOL) and the Internal Revenue Service (IRS) have factors that should be applied and analyzed to ensure a proper designation is made.
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| Categories: Legal, Operations, Legislative / Regulatory | View Count: (239)
Operators With New York Customers Must Prepare for New Data Security Requirements
New York recently passed a comprehensive overhaul of its data security and breach notification requirements called the Stop Hacks and Improve Electronic Data Security Act (the SHIELD Act).
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| Categories: Legal, Operations, Legislative / Regulatory | View Count: (355)
Busting 5 Key SEO Myths for Self Storage Marketing Success
Search Engine Optimization (SEO) strategy used to be to focus on search engine rank and you’ll see more customers. Now things have flipped.
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| Categories: Industry Data, Marketing | View Count: (493)
New Privacy Requirements Coming for California and Nevada Businesses
California and Nevada have both passed laws affecting consumers’ data privacy rights, which create affirmative compliance obligations for certain self storage owners, operators, and vendors.
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| Categories: Legal, Operations, Legislative / Regulatory, Cyber Security | View Count: (568)
16

SSA 2019 Fall Conference 2019 Recap

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SSA 2019 Fall Conference & Trade Show, September 3-6 at the MGM Grand in Las Vegas. Here are a few takeaways from the sessions
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| Categories: | View Count: (563)
Analysis of Second Quarter 2019 REIS Findings in the Self Storage Sector
Reis expects supply conditions to ease towards the end of the year and into 2020. In the meantime, we are projecting rents for both climate controlled and non-climate controlled units to trend negative in 2019 and recover in 2020 and beyond.
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| Categories: Industry Data, Operations | View Count: (619)
Is Your Business in Compliance with Overtime Regulations and Federal Employment Reporting Requirements?
One of a storage business’s greatest challenges is ensuring compliance with a patchwork of federal, state, and local legal requirements affecting its operations. The Self Storage Association wants to draw your attention to two federal employment law issues that may affect business.
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| Categories: | View Count: (953)
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