• Storable Masterbrand...

  • marcus badge logo ss...

  • XercorInsuranD18aR06...

  • Chateau_blue

  • Yardi-Breeze-Logo-St...

  • Janus_Logo_CMYK

  • af1-wings-8

Friday, October 15, 2021
You are here : Blog

SSA Blog

©2021 by the Self Storage Association (SSA). SSA and SSA Magazine are trademarks of the Self Storage Association, Inc. Opinions expressed by authors and other contributors do not necessarily reflect those of the SSA, publisher or editors, nor do they represent the policy or positions of the SSA. Information contained within articles should not be construed as the primary basis for legal or investment decisions.

Archive by author: Laura Williams-TracyReturn

I am a regular contributor to The Charlotte Business Journal, covering a wide variety of industry news for the weekly publication. The Business Journal was my first client when I began freelancing 10 years ago, and I continue to write for the Journal’s weekly reports and special publications.

I contribute to the SSA Magazine, a trade association magazine, and Profile magazine. Over my career I have written for Business North Carolina magazine; North Carolina magazine (a publication of the North Carolina Chamber); USAirways magazine and other publications produced by Pace Communications; Health Living magazine; and The Philanthropy Journal.

For corporate and nonprofit clients I provide copy-writing services for marketing materials, video scripts and press releases and deliver media relations services. I also manage ongoing communications through organizational newsletters.


Commercial vs Residential: How Self Storage Influences Property Values
The gloves come off when developers and neighbors go to war over the next self storage development. Developers see a business opportunity. Neighbors often sound a common alarm that self storage near their homes will diminish property values.Is that ever true?  When neighbors line up behind the microphone at community hearings to express that concern, what’s the best way to respond? None of the national commercial real estate firms have conducted extensive research on th...
Read More
| Categories: | View Count: (2892)
Urban Inclusion: U-Haul Wants Self Storage in Dense City Developments
Most self storage customers come from a three-mile radius surrounding a store. Likewise, the same focus on proximity is important to cities creating dense, urban neighborhoods where people can work, live and play.
Read More
| Categories: | View Count: (844)

Extra Space leads on sustainability

posted on
Extra Space leads on sustainability
On a recent September weekday, nearly 100 employees from Extra Space Storage’s Utah headquarters planted 25 trees on an unshaded field at a nearby park.The outing – part of a partnership with the Arbor Day Foundation – generated excitement and company pride among employees but also points to a broader effort by the company to seek triple bottom line benefits.“A lot of the sustainability efforts we have done to date have been easy decisions to us because they are at the in...
Read More
| Categories: Marketing, Operations | View Count: (1320)

SSA 2019 Fall Conference 2019 Recap

posted on
SSA 2019 Fall Conference & Trade Show, September 3-6 at the MGM Grand in Las Vegas. Here are a few takeaways from the sessions
Read More
| Categories: | View Count: (2628)
  • SQ_Management_Greyan...

  • G5 2021 Logo_Oxford_...

  • resizeAMNC Logo

  • USC-WebAd-SSA-260pxb...

  • Sentinel-260x110

  • Baja-SSA-Ad-FIN

  • Everbrite