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Sunday, August 25, 2019
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©2019 by the Self Storage Association (SSA). SSA and SSA Magazine are trademarks of the Self Storage Association, Inc. Opinions expressed by authors and other contributors do not necessarily reflect those of the SSA, publisher or editors, nor do they represent the policy or positions of the SSA. Information contained within articles should not be construed as the primary basis for legal or investment decisions.

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Market Research for a Marketing Advantage

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Market Research for a Marketing Advantage
Local market research and competitor analysis is vital for positioning your facility to retain high occupancy month to month. Though the word “research” may conjure images of a lengthy and involved process, it doesn’t have to be if you’ve got the right software and strategy in place for your business.
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How to Get the Most Out of Your Storage Facility's Website
A website is no longer just a placeholder for your storage facility on the internet, it’s an integral part of how you communicate to potential customers what you offer – and if you’re doing a lousy job, you could be saying that they should go elsewhere.
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| Categories: Marketing, Operations | View Count: (773)
How To Transform Old Content On Your Self Storage Website
The self storage industry is focused on the long-term. Customers often store their belongings in self storage for extended periods of time. Committed on-site managers not only work at our facilities for an extended tenure, but often make such facilities their home (via the on-site manager’s apartment).
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| Categories: Marketing | View Count: (1075)
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