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Sunday, September 24, 2017
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Always Be Closing – How to Empower your Self-Storage Managers to Close the Sale
You’ve done everything you can to get your storage facility in peak condition. It’s impeccably clean, the security systems are in place and functional, and your marketing, online and otherwise, is up and running.
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| Categories: Marketing, Operations | Tags: Managers, Empowerment, Sales, Customer Service | View Count: (85)
01

Mentorship in the Self Storage Industry

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Mentorship in the Self Storage Industry
During the course of my life, I’ve had many mentors and most of them didn’t even know it. They were businessmen and women whose leadership style struck a chord with me. Inspirational figures who achieved in the areas where I wanted to find success. Over time, some of them became close friends. All of them helped me greatly.
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| Categories: Operations | Tags: Mentorship, Employee, Mentor | View Count: (405)
Your Mobile Site Matters More Than Ever, and Here is Why
It used to be a pretty straightforward process for customers to find a self-storage facility. They’d either pop into the facility that they passed on the way to work every day, or they would crack open the Yellow Pages, call a few places, and book a unit based on a quick price.
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| Categories: Marketing, Vendor Spotlight | Tags: Mobile, Technology, Online, Customers | View Count: (234)
The New I-9 Form Goes into Effect September 19
Employers must begin using the revised I-9 form for new hires no later than September 19, 2017. Employer must ensure that every new hire executes an I-9 within the first 3 days of employment and must retain the form for at least three years from the hiring date or one year after the last day of employment, whichever occurs later.
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| Categories: Legal, Operations | Tags: Employment | View Count: (94)
Video Marketing Basics For The Self Storage Industry
With over 100 hours of video uploaded very minute, 1 billion unique monthly visitors, and 6 billion hours of video viewed every month, YouTube is the second largest search engine behind Google.
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| Categories: Marketing, Operations | Tags: Video, Video Marketing, Drone, Branding | View Count: (490)
The Risks of Cyber Liability in the Self Storage Industry
Certainly, the self storage industry has benefited from adding computers and the internet to their business operations over the last twenty years. The ability to store and transmit data about self storage tenants, the ease of managing financial transactions and the use of social media to engage greater marketing have certainly affected how facility operators conduct their business and have enhanced their bottom line profitability.
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| Categories: Legal, Insurance, Operations | Tags: Cyber Security, Computers, Networks | View Count: (339)
Is Automation Right for Your Self Storage Facility?
In this tough economic climate, automated and high-tech facilities are gaining ground on traditional mom and pop operations. Storage customers expect self-service convenience, climate controlled units, and a fortress protecting their items from the dangers of the outside world. But those amenities don’t come cheap: automated facility owners can charge a premium rate for ultra-modern storage technology and high-security upgrades.
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| Categories: Operations, Vendor Spotlight | Tags: Automation | View Count: (535)
Meal Breaks: Washington Supreme Court Places New Burden on Employers
Not all states require that employees who work more than a set number of hours to be given an unpaid meal break. In states that do require meal breaks litigation against employers is common.
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| Categories: Legal, Operations, Legislative / Regulatory | Tags: Meal Breaks, Breaks, Washington | View Count: (215)
05

Green Incentives Taking Root

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Green Incentives Taking Root
Red Way Self-Storage in Redmond, Washington has a design feature that makes it unique among self-storage facilities in the U.S. But its creation came about in an unusual way. When local real estate firm, Nelson Legacy Group, decided to build a 578-unit storage facility, it discovered that the City of Redmond offered some very interesting “green” incentives.
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| Categories: Construction | Tags: Green, Design | View Count: (387)
27

Is Your Storage Business Ranking Well?

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Is Your Storage Business Ranking Well?
We don’t have to tell you how intensely competitive the self storage market is, especially when it comes down to the local level. If your storage facility is in a larger city, you’re competing against dozens of other storage facilities for top billing in the SERPs (Search Engine Results Pages).
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| Categories: Marketing | Tags: Ranking, Google, Reviews, Customer Reviews, Social Media | View Count: (753)
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